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Autoglass slogan named UK’s 5th most memorable

The Autoglass slogan has been named among the UK’s 10 most memorable slogans by the Advertising Standards Authority (ASA).

Autoglass Repair Autoglass Replace came in fifth after research carried out by YouGov on behalf of the ASA.

The UK-wide poll surveyed 6,808 people to find out which slogans or straplines they could recall hearing or seeing.

Autoglass said, “For decades, we’ve been fixing vehicle glass and becoming one of the nation’s favourite earworms. This accolade wouldn’t be possible without our incredible people and amazing customers who’ve helped make us a household name. Thank you for being part of the journey – and for humming along with us.”

Tesco, Nike, McDonalds and Heinz were also ranked in the top five.

ASA Chief Executive Guy Parker said, “Ads have the unique power to connect with people and this list of the UK’s most memorable ad slogans reminds us of just how iconic some slogans, straplines and campaigns have become. These slogans aren’t just marketing tools, they’ve become part of our language, humour and shared experiences, reflecting the essence of British culture and the creativity of the ad industry.”

Read more here: ASA reveals the UK’s most memorable ad slogans – ASA | CAP

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